For this digital panel on Mastering your Sales Data, we were joined by Greg Keshian and Liz Pulice from Brainshark to discuss how to arm your Sales Enablement team with the right people, processes, and technologies. What is The Role of Sales Enablement in the Age of Sales Productivity? What is a scorecard? How can it help you use your sales data? The goal of sales leadership should be to connect and align your sales practitioners with sales enablement and sales operations. And, these relationships have correlated metrics that can help you track their effectiveness.
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